AD6: Understanding Customer Focus and Digital Services in a Funeral Services Setting

Discover the importance of customer focus and digital innovation in the funeral profession. This course covers best practices for client care, handling complaints, industry regulations, and how digital services are shaping the future of funeral businesses. Learning outcomes:

• Understand the importance of customer focus in a funeral business.
• Understand the role of a trade association and use of a code of practice.
• Gain knowledge of how to deal with complaints.
• Learn the importance of digital services to the funeral industry.